Paramount is selling its creator conference VidCon to the media company Informa, which has been on a conference buying spree this year.
Elon Musk's X has flagged an article about the legality of Trump's campaign video filmed at Arlington National Cemetery as "spammy or unsafe."
Ziad Ahmed and Shaina Zafar sold their marketing company Juv Consulting to United Talent Agency 6 months ago. They share how they structure their day.
Crisis-management experts say MrBeast going after his critics will further erode trust with his fans and that he's better off admitting any mistakes.
After the rise of subscription streamers, free TV is making a comeback — and it's another threat to traditional Hollywood players.
Viewers are opting for free TV options in a move threatening to upend Hollywood's decades-old business model of people paying for content.
Content Partners wants to fill a void left by banks and private equity. It seeks to capture half of a $2 billion market in entertainment deals.
Facebook-maker Meta is planning to shut down its augmented reality studio Spark early next year. AR creators are fuming.
David Ellison, the 41-year-old son of Oracle billionaire Larry Ellison, is set to become one of Hollywood's youngest moguls with his Paramount deal.
The recent toppling of the Global Alliance of Responsible Media is just the latest defeat in the political battle of brand safety.
DirecTV's Rob Thun previewed his strategy ahead of a battle with Disney over the future of the pay-TV bundle.
The majority of social-media users feel neutral to negative about creators weighing in on politics, a new Izea survey says.
Kamala Harris is popular among young voters, like Obama in 2008. But the comparisons stop there.
Bronfman just walked away from his offer to buy Paramount, putting the media giant back on track to be sold to David Ellison's Skydance.
Singles are fatigued by dating apps like Tinder, Bumble, and Hinge, prompting startups like Pique and Sitch to try and shake up the industry.
The money won't come automatically. Insiders laid out the type of targets and goals she'll likely have to meet to hit that lofty paycheck.
Edgar Bronfman Jr. wants to partner Paramount with a tech giant like Apple to boost its streaming business, Bloomberg reported.
A Shopify survey looked at recent marketing strategies among retailers who use the platform. Influencers and social media were extremely important.
TMZ used to be a gossip site the Media World tried to ignore. Now media organizations take it seriously — even when it gets the story wrong.
Fans are tired of the cycle of online celebrities exploding in popularity and then coming crashing down following controversy.
A report just came out saying that 31% of 7- to 9-year-olds use X for an average of 9 minutes a day. Really?
Now, you can add a song to your Instagram profile. Plus, there's a new popular app that's like an updated Myspace.
ESPN+ made Disney's streaming business profitable, but challenges remain. Exec John Lasker shared how he's making ESPN into a streaming powerhouse.
ReelShort leads the short-drama-app trend, but continued success isn't guaranteed. It's reaching out to creators to keep its momentum going.
Influencers this year had a section built out at the DNC similar to traditional press, and are conducting interviews with prominent politicians.
Like it or not, viewers can expect to see more entertainment from big brands as Hollywood cuts back.
Influencers like Jeffree Star and Tati Westbrook once ruled the beauty side of YouTube. Now, they sell products for hours on TikTok livestreams.
Paramount got a last-minute bid from media exec Edgar Bronfman Jr. just before a crucial deadline that would've cemented Skydance's deal from July.
The number of subscriptions Peacock gained for the first week of the Olympics matches the number of sign-ups for a single NFL playoff game in January.
PamPam, built by ex-Google and Facebook employees, wants to be a new alternative map platform that brings people together.
Venu's issues call into question the long-standing practice of forced bundling by media companies.
OpenAI on Tuesday announced a new, mysterious media partnership, this time with Condé Nast, amid Wall Street worries of a possible AI bubble burst.
Hulu shows that are now on the Disney Plus app aren't exactly kid-friendly, and they're causing headaches for some parents of the "Bluey" set.
"Demure" is the internet's new favorite word. Here's how one viral TikTok ushered in a new era as brat summer ends, and how brands are using it.
Venu Sports won't launch in late August — a massive letdown for Disney, Fox, and WBD. The cable bundle's business model may also be under threat.
Netflix used to have to depend on the TV guys to get what it wanted. Now the tables have turned with its new deal with AMC, home of "Breaking Bad."
Everyone in LA seems to want to know how to snag an invite to Alo's invite-only Beverly Hills wellness club.
Sonic Gods Studios is making fully brand-funded unscripted shows starting with "60 Day Hustle" on Amazon.
During Boodie's time with Oprah he learned five main business lessons that he credits for helping him run his current business.
An escalation in Elon Musk's public feud with Brazilian Supreme Court judge Alexandre de Moraes has led Musk to close X's office in the country.
Logan Paul and KSI's Prime Hydration is facing lawsuits from plaintiffs including a bottler and parents.
The FTC issued a new rule saying creators and brands can't buy fake followers or engagement on accounts they use to make money.
Spotify remains a smaller player in the ad market. The deck shows how the music streaming service is seeking a bigger slice of video ad budgets.
Google AI Overviews now show up differently in your search results. It's part of an ongoing battle with OpenAI's SearchGPT.
Multiple anti-Stephanie Jones accounts and the departure of some big clients, including Jeff Bezos, have the PR world buzzing.
Patreon must comply with Apple's 30% fee on in-app purchases, pushing creators to explore alternative transaction methods to avoid revenue loss.
A widowed husband sued Disney in February. This month, the media titan asked that the lawsuit be dismissed because he agreed to Disney+ terms in 2019.